Are you tired of sifting through the B.S. and noise to remain relevant while working full-time? What better way to quench your knowledge than by hearing about digital trends from industry leaders during your commute home or over a glass of wine? The Digital Marketeer got you, so you can do less to learn more. Our goal is to share compelling stories to grip and educate marketing professionals on industry topics, strategies, tech, trends, and entrepreneurship in a fun, lighthearted way. Providing an easy way to learn and develop yourself.
About Behdad Jamshidi: Behdad Jamshidi started CJAM The Marketing Connector after realizing that most companies don’t know how to evaluate the value of a marketing agency or assess their own needs. Since every business is different, not only in their needs but also in where they are in the growth process, it isn’t a one-size-fits-all […]
In this episode of “The Digital Marketeer,” host Stephanie Beach interviews Liz Smith, the Co-Founder and CEO of the Raleigh-based luxury med spa ILŪMRA Skin. Smith discusses her transition from pharmaceutical marketing to entrepreneurship, highlighting the challenges of launching a brick-and-mortar business such as self-funding through loans and utilizing grassroots “guerrilla” marketing. About Liz Smith: […]
As we explore how brands can move beyond traditional digital ads to build authentic, long-term relationships with Gen Z and Gen Alpha audiences are built through immersive gaming platforms. In this discussion between Stefanie Beach and Alli Guglielmino (SVP Growth & Marketing, Gamefam), it is highlighted that these demographics spend significant time in virtual worlds, […]
Host Stephanie Beach welcomes marketing leaders Robyn Streisand, Founder and CEO of The Mixx and Titanium Worldwide, and Michael Krans, VP of Retail Media at Macy’s, for a special Pride Month discussion on the evolution of inclusivity in the advertising industry. Key themes include moving beyond “checkbox diversity” toward genuine brand belonging and the importance […]